Assistant, Social Media

Overview

We are authentic, professional providers of fun, focused on building a Great Place To Work For All by staying true to our mission: "Life's a Party, We're Makin' It Fun!" and "So Much Fun It's Scary!"

At Spencer's and Spirit Halloween, we do the right thing always-integrity, fairness, respect, and transparency are our foundation. You will find our culture to be inclusive, passionate, resilient, and one that values differences and embraces all.

One Team / One Goal

We are leaders and owners of our business success. Whether it's developing new and exclusive costumes, quality testing products, or implementing technology solutions, our teams understand the value of working collaboratively to embrace change through innovation, curiosity, and thoughtfulness.

We offer a comprehensive benefits package that includes:

• Flexible work environment
• Career advancement
• Competitive base salary
• Bonus opportunity
• Vacation, Personal, Sick and Holiday pay
• Medical, Dental, Vision, Disability, Life and AD&D insurance
• 401k with a company match
• 30% merchandise discount

Responsibilities

The Assistant, Social Media will support day-to-day social media operations across Spencer's, Spirit Halloween, and Spirit Christmas. This role assists in content creation, community management, and campaign execution to help grow the brand's reputation and engagement across various platforms. The ideal candidate is creative, detail-oriented, and comfortable working in a fast-paced, trend-driven environment.

• Support the day-to-day management of social media channels for Spencer's, Spirit Halloween, and Spirit Christmas
• Assist in brainstorming and developing engaging content ideas for both organic and paid social campaigns across platforms
• Help manage community engagement by fostering conversation, responding to comments and messages, and supporting store teams online with timely, brand-appropriate communication
• Assist in reporting, gathering data, tagging, and content labeling
• Create and publish compelling static and video content using platform-specific tools and best practices across all three brands
• Assist in sourcing, requesting permissions for, and organizing user-generated content for brand use
• Support influencer marketing initiatives, including outreach, product coordination, content tracking, and campaign documentation
• Support scheduling, posting, and writing clear, on-brand copy that drives engagement and aligns with campaign goals
• Assist in managing the branded content calendars, tracking campaign performance, social listening, trends, and platform updates
• Help ideate, plan, and execute social stories, posts, and other platform-native content formats
• Attend and support photo and video shoots as needed
• Contribute to planning, launching, and fulfilling social sweepstakes and giveaways
• Collaborate with teammates and cross-functional partners to ensure all assigned projects are executed flawlessly—on time, within scope, and aligned with creative and brand guidelines
• Proactively anticipate project roadblocks or delays, develop contingency plans, and escalate issues as needed

Qualifications

• Bachelor's degree in Marketing, Communications or related field and 1 - 2 years of relevant work experience
• Experience managing social media pages
• Familiarity with retail environments
• Experience with digital campaigns, content creation, and curation across multiple platforms
• Knowledge of social media management tools such as Emplifi, Meltwater, or Sprinklr (preferred)
• Ability to create compelling branded content using tools like CapCut, Canva, Adobe Express, and platform-native editors (Instagram Reels, TikTok, etc.)
• Ability to lift over 25 lbs
• Reliable transportation for product drop-offs
• Willingness to travel up to 25%
• Excellent verbal and written communication skills
• Highly organized, self-motivated, and strong time management skills
• Ability to manage multiple high-volume projects simultaneously
• Strong attention to detail and ability to work under pressure
• Adaptable to shifting priorities in a fast-paced, high-growth environment

The pay range reflects the potential base salary range for this role. Individual base pay is determined by various factors such as relevant experience and skills, and the scope and responsibilities of the position.

Pay Range